Category Archives for "Production"
- in Production by Bobby Owsinski
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45 Million Tracks With Zero Plays. If You Build It Will They Come?
The prevailing wisdom over the last decade or so has been that any artist should get their songs online early and often. It didn’t cost that much, and at least your chances of being discovered is greater than zero. But are they? According to music data company Luminate, 45.6 million music tracks online received zero […]
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A Peak Behind Tesla’s Awesome Audio System
I’ve owned a Tesla Model 3 for a few years now and it’s far and away the best car I’ve ever owned, and I’ve owned a lot of nice cars before this. I could gush over all the things I love about the auto, but near the top of the list is the audio system. […]
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Check Out My Appearance On The Your Morning Coffee Podcast
Jay Gilbert and Mike Etchart recently asked me to appear on a special edition of their Your Morning Coffee podcast to speak about Ai in music production and marketing. If you’re not familiar with their podcast, it’s one of the best around on the business of music, and they ask super-insightful questions. Please join me […]
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My 2024 Music Business and Production Predictions On My Latest Podcast
On the latest episode of my Inner Circle Podcast, I’ll be taking a look back at how my predictions for 2023 fared, as well as my predictions for 2024. Yep, I’m going out on a limb this year! Listen to it at BobbyOInnerCircle.com, or on Apple Podcasts, Amazon Music, Mixcloud, Google Podcasts, Spotify, Deezer, TunIn Radio, and RadioPublic. Happy New Year, and […]
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Some Reasons Why Engineer Tom Dowd Is A Legend
There are a few “godfathers” of the modern recording industry – Bruce Swedien, Al Schmitt and Bill Putnam all immediately come to mind as they transcended different eras of music. Engineer/producer Tom Dowd certainly falls into this category as well, with the added gravitas of being one of the physicists that actually worked on the […]
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Episode 500 Celebration With Engineer Dennis Moody, TikTok Artist Accounts, And Samsung-Google Immersive Audio
Can you believe that it’s Episode #500 of my Podcast? To celebrate I have my very first guest from Episode 1, engineer Dennis Moody. Dennis is one of the few engineers who’s as comfortable in a recording studio as he is in a live concert setting. Likewise, he’s just as comfortable mixing a rock, R&B, […]
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Is The Studio Lifestyle Hazardous To Your Health?
Anyone who has worked in the studio professionally either as a musician, engineer or producer knows that the hours can be long and you can go for days, weeks and months without a break. Most of us do this willingly, at least at the beginning of a career, but there’s something that we all know […]
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New Music Gear Monday: HoRNet 80Verb Reverb Plugin
One of the interesting things about modern plugin development is that, as its become more sophisticated, sometimes it fails to duplicate the sound that we really liked back when digital technology was in its primitive stages. Take reverb for example. The original Lexicon 224 and 480, and the EMT 250 are sometimes held as the […]
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A Look At Online Ai Mastering And Its Limitations
If there’s one place where Ai has made great strides in recent years, it’s mastering. This excerpt from The Musician’s Ai Handbook takes a look at the various online Ai mastering services, as well as some of the limitations they currently have. “Like mixing, mastering costs vary quite a bit. A job by an A-list […]
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New Music Gear Monday: LANDR Mastering Plugin
If you would have asked me 5 years ago about using an online mastering service, I would have told you to dig deep into your pocket to pay for a real engineer instead. At the time, the results were okay, but not in the same ballpark. Today the services have improved greatly thanks to the […]
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My Awesome Mix Workshop Starts On Monday
My free 3 day Awesome Mix Workshop will provide solutions to your most common mix problems. It starts on Monday December 4th at 4PM Eastern. I’ll show you how to. . And so much more. Click here to register (be sure to select Register to all dates under Dates), but don’t wait too long because […]
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How Ai Music Generation Works
When I was writing my latest book, The Musician’s Ai Handbook, one question that I received quite often was one that I had taken somewhat for granted. “How does Ai music generation actually make music?” came up repeatedly, so I did some research and it ended up as a section of the book. Here’s the […]
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New Music Gear Monday: ReLab QuantX Room Simulator Plugin
My first job in Los Angeles was working for Everything Audio, a pro audio equipment dealer. We had the latest of everything, and of course, engineers and producers would want to try out expensive pieces of gear before they took the buying plunge. One day I found myself going to Crystal Studios (once a major […]
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Introducing The Musician’s Ai Handbook
I’m pleased to announced that my new Musician’s Ai Handbook is now available in both print and ebook versions. This comprehensive guide (already #1 on Amazon – thank you everyone!) shows musicians, artists, songwriters, producers, and anyone in the music business how to use artificial intelligence as a highly creative tool to generate new ideas, […]
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Plasma Walls Might Be The Sound Absorption Breakthrough We’ve Been Waiting For
Acoustic designers are very good at creating wonderful listening environments, and the techniques they use are not secrets. When it comes down to it, it’s all about absorbing frequencies in a way that provides an even response over a given reverb time. That said, an acoustician’s basic design component is sound absorption material, and while […]
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