Category Archives for "MI/Audio Business"

November 20, 2018

The Top Musical Instrument Manufacturers May Surprise You, Or Maybe Not

Top musical instrument manufacturers on Bobby Owsinski's Production Blog

The musical instrument business isn’t that large when compared with medical or consumer electronics or most other global industries, but it’s still pretty big. For instance, the total U.S. market for instruments and audio is only a little less than $7 billion, which amounts to a rounding error for Apple. That said, it’s interesting to […]

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Gibson Tries To Start Anew With Some New Less Expensive Guitars

Gibson Les Paul Junior Cutaway on Bobby Owsinski's Production Blog

Gibson has certainly had it’s share of self-inflicted troubles over the last few years, but it’s possible that the company finally got the message as it tries to get out from under bankruptcy. Gone is former co-owner and CEO Henry Juszkiewicz (the hunt for a new CEO is on), and the company is trying hard to get […]

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Introducing The Music Business Advice Book

The Music Business Advice Book on Bobby Owsinski's Production blog

I’m pleased to announce the release of my latest book, The Music Business Advice Book: 150 Immediately Useful Tips From The Pros. The book is a compilation of 150 helpful quotes from 130 top music pros from various segments of the music industry who previously shared these tips on my Inner Circle Podcast over the course of almost  […]

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Guitar Center And Gibson Back In The News, And It’s Not Pretty

Guitar Center

All of us connected with the music industry have been watching the financial news of both Guitar Center and Gibson for quite a while now, and they deserve our close attention. That’s what comes with being a major player in the business and a giant piece of the American music scene. I don’t think it […]

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A Look At How Royer Microphones Are Made

Royer mic ribbon on Bobby Owsinski's Production Blog

Ribbon microphones had fallen way out of favor with most recording engineers until Royer Labs rekindled the love for these excellent microphones. Indeed, the company is responsible more for the new generation of ribbons than any other manufacturer. There’s a reason why Royer mics are just about standard on any recording session, and that’s because of […]

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SONAR Relaunches As “Cakewalk By BandLab” And Now It’s Free

Cakewalk by Bandlab on Bobby Owsinski's Production Blog

If you were a SONAR user you’ve had a rough last year or so. First of all, Gibson announced that it was shutting Calkwalk down and no longer supporting the software, then the company’s IP was sold to Singapore-based music tech company BandLab. That was a good thing, but the DAW was still in limbo as […]

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Users Rejoice – Cakewalk Purchased From Gibson By Bandlab

Cakewalk Bandlab on Bobby Owsinski's Production Blog

You’ve probably been pretty depressed if you’re a Cakewalk Sonar user after Gibson announced it would no longer support the product line at the end of last year. Hopefully you haven’t made a transition to a new DAW yet, because the unforeseen has happened as Bandlab Technologies has announced that it has acquired all the […]

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New Turmoil As Avid Ousts Its CEO

Avid ousts CEO on Bobby Owsinski's Production Blog

In a rather tersely worded statement, Avid Technologies ousted its CEO Louis Hernandez, Jr. and appointed the company’s president Jeff Rosica to the position. Hernandez also resigned his position as a member of the board. He was fired for violations of company policies related to workplace conduct. In an additional move, Nancy Hawthorne was elected Chairman of […]

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Can The Apple HomePod Ignite A New Hi-Fi Era?

Apple HomePod internal

The initial reports are in and virtually everyone agrees that the Apple’s new HomePod smart speaker is one fine-sounding unit that handily beats the competition in the sound quality category. This comes as no surprise since Apple has long had a stable of extremely capable engineers with backgrounds in professional audio and audio DSP. With […]

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January 18, 2018

Berklee Announces Online Masters Degree Programs, But Why?

Graduate degree

Berklee College Of Music recently announced that it’s offering two new graduate degree programs – one in Music Production and the other in Music Business. The cost is not insignificant at $33,120 for 36 credits for the online course, which is a 20% discount over physically attending the school. This is in-line with other universities, […]

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